Monday, November 30, 2009

Marketing Mix: PRICE

Price list items that provide for the zoological experience with the animals in the park is as listed below.
• Admission:
• Keychains/magnets:
• Pictures:
• T-shirts:
• Personal Pictures with the animals (future idea)
• Snacks (for the animals)
o chicken legs (big cats):
o crackers/cookies (primates area, etc.)
• Cabin rentals:
• Special events:
o Zoo Parties:
o On Location Parties:
o After Hours events (campouts etc)
o Other events:


What other items or ideas can you think of that would benefit safari's sanctuary that customers would be willing to purchase and what price do you think would go along with those items?

Competition: both direct and indirect

Safari's Sanctuary is not the only rescue facility or zoo attraction in this area. Here are a few of the competitors I managed to find for this report.
G. W. Exotic Animal Park
• Oakhill Center for rare and endagered species
• Safari Joe's
Tiger Safari
• Tulsa Zoo and Living Museum
• Oklahoma Aquarium
• Oklahoma City Zoo
• Arbuckle wilderness
Little River Zoo

Each competitor can be found online though I only linked three. I would love to hear your opinions and suggestions on safari's and the competitors listed here.
thanks for your time and interest. See you in class!

Strengths:

The SWOT analysis covers strengths, weaknesses, opportunities, and threats. Strengths and weaknesses are generally internal attributes, which we can address by changing our business and/or our business practices. Here are a few of the strengths I feel Safari's Sanctuary possesses.

• Love and care of the animals.
• Personal experience that is up-close and personal with the animals
• Personalized tours with guide
• Educational and learning experiences
• Oppurtunities for volunteers aand donors.
• PETA as it pertains to humane treatment of animals instead of euthanization of animals. PETA could be an ally that supports an organization that saves animals that zoos cannot.
• Mobile petting zoo
• Available land ready to develop for expansion
• Cabin for rent on site at Safari's
• Campouts and Bonfires and other night time events offered at the park
• Community involvement


I would love to hear any comments/input you have to offer on this matter.
Thanks for sharing your thoughts and ideas.

Presentations

Last week of classes is our presentation week. Good Luck everyone!

Tuesday, November 24, 2009

Time is UP!

Well, the paper was turned in Sunday at 11:40pm just 20 mins shy of the deadline but I made it. Now all i have to do is try and fit 44 pages of information into a five minute power point presentation. Hmm..... Yeah... can you say "condense!"

*sigh* you would think a five minute presentation would be the easiest thing in the world. It's not that it is hard to put together....it's just that 44 pages doesn't fit into five minutes. It's like trying to cram a watermelon into a vienna sausage can or a sardine can...neither would work...nor be that appealing. Time is up. Paper is in and presentation is in the works. Good Luck to ALL!


Happy Thanksgiving!!!!

Happy Thanksgiving

Well our last paper was due sunday Nov 22nd. Now we just have presentations to give and the holidays to enjoy!
Happy Thanksgiving Everyone!